Add statistics to get your readers' attention:

Did you know that 16.5% of children in Massachusetts are food insecure? I’m riding for @The Food Project in the #RideForFood to fight for hunger relief. Help me reach my $1,000 fundraising goal today!

Consider using the following statistics:
•    16.5% of children in Massachusetts are food insecure
•    10.6% of Massachusetts households – nearly 700,000 adults and children were food insecure
•    There are more than 350,000 students eligible for free or reduced price school meals in Massachusetts
•    As of 2013, there were more than 500,000 MA households participating in SNAP. This number continues to grow
•    Nationally, more than 91% of SNAP benefits go to households with incomes below the poverty line. This is equal to $19,790 for a family of three
•    From 2003-2013, the food insecurity rate in Massachusetts has increased by 71% and it has stayed there
•    Children make up 45% of all SNAP recipient